Prototypes
6 Reasons Why You Should Build A Prototype
Does Your product really solve a problem?
To evaluate, whether your product really solves its users’ problems, an almost working model, called a prototype, is created and tested with the prospective users and stakeholders.
6 Reasons why you should invest in building a prototype
Feedback
- Measure Customer Satisfaction
Acquire data about the product so that improvements can be made
It is easier to make changes to your product at an early stage than when the product is near ready.
- Save Time and Cost
Early feedback can save your company effort, cost and steer the product in the right direction. This also mitigates radical restructuring and rework towards the end.
- User Research & Testing
Users are the test market. So identifying your prospective user set and collecting their ideas of how usable and valuable your product is to the end user is of utmost importance.
Development
- Validation before development
Prototyping allows the opportunity to have multiple discussions between iterations before entering the final development phase. Importantly, this allows the team to test difficulties before building the product.
- Better Understanding of the Design Intent and Problem Being Solved
Prototyping presents a visualisation of the product so that the investors can understand the look and feel of the final product. It also helps the team refine the what, why and for whom of the design.
- Feedback at All Stages
With prototyping you can test what is working and what is not for the audience at every stage of developing the product. This will show what is and isn’t working and can the product’s easily highlight your weaknesses. This will helps investors understand what further resources are needed.
“The ideal prototype should be of Goldilocks quality. If the quality is too low, people won’t believe the prototype is a real product. If the quality is too high, you’ll be working all night, and you won’t finish. You need Goldilocks quality. Not too high, not too low, but just right.”
prototype Levels
Low Fidelity
These are paper prototypes. Changes can be made easily and quickly, focusing more on the way of using the system instead of what it will look like. As the complexity of the product increases it becomes difficult to maintain low fidelity prototypes further into the development cycle.
Medium Fidelity
The product is created with practical functionalities, albeit limited, based upon the storyboard and user scenarios.
High Fidelity
While this stage can be costly and time consuming, this stage of prototypes are closest to what the actual finished product would be. It is best to give a near realistic experience of the product with actual functionalities.
We Solve Real Problems
what can we do for you?
Digital Marketing
In the fast-moving world of Social/Digital, we help our clients with analytics, strategy development and creative. Let us help you craft your Founder and Business story, with the goal of growing your brand and presence.
Website and app Development
Work with our developers and designers to bring your website or app to life. We put your customers first, ensuring the aesthetic is pleasing and that they can easily navigate your pages. We work with Swift, C#, Objective C, JavaScript, HTML and CSS.
Data Science
We bring your data to life through systematically preparing, modelling and visualising it. Draw powerful insights and elevate your business.
The Studio
An immersive experience where we accelerate your business growth and join the team on a more permanent basis.
